Luxury Car Models 2017

New Lincoln Crossover Models for 2016 amp; 2017 at IntelliChoice.comhttp://image.intellichoice.com/f/64212741/lincoln

Forget Apple. Forget Google. Neglect piffling Coca-Cola. A tiny-volume supercar maker from a smaller town in northern Malta is the most strong brand in the world, according in order to new research.

Sure, Ferrari has been reported World’s Most Powerful Brand name for the second year operating by London-based professionals Company Finance. Maranello’s finest has been the only car organization to achieve an ‘AAA+’ in the study, which takes into account customer loyalty, investment, and a new whole bunch of elements Top Gear doesn’t grasp.

BMW and Porsche achieved an ‘AAA’ rating, with Toyota, VW and Mercedes also ranked highly.

Ferrari also announced today it sold fewer cars in 2013 than 2012, nevertheless made more money. Nice trick.

Limiting supply was a deliberate strategy, said Ferrari, to ‘maintain a new high level of uniqueness and increase their [cars’] value over time’. Maranello delivered simply under seven thousand vehicles in 2013, down five per cent on 2012, but the company noted a net profit of just over £200m, upwards five per cent.

In total, Ferrari’s total revenues rose to £1. 89bn last year, boosted by an increase in profits from ‘brand related activities’. Yep, that’s the theme parks as well as the dressing gowns and the teddy bears.

Ferrari’s biggest market in 2013 was the USA, where the company sold 2, 035 cars. We in typically the UK are the biggest Ferrari fans in Europe, buying 677 cars last yr. But just 205 Ferraris were sold in Italy.

Even so, Ferrari’s searching in rude shape. Which usually is great news for all those of us that like our supercars reddish, shiny and extremely, very fast.

So tell us: if you were in charge of Ferrari’s newly-plumped coffers, what would you spend the money developing?

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